Mirrored image of the Centennial Bridge

Mirrored image of the Centennial Bridge
One frosty and very still morning in November, 2010, Centennial Bridge, Miramichi, NB, Canada

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Miramichi, NB, Canada
Spiritual,fun loving,hard working

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Hay Island, Neguac, New Brunswick, Canada

Hay Island, Neguac, New Brunswick, Canada
Reflections in the water

Wednesday, June 8, 2011

Sepia Saturday 78


This was a form of advertising from L.E. Higgins & Company.  Men were asked to put this in the top of their hats for exposure.  It belongs in my postcard collection.
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10 comments:

  1. PostcardyJune 8, 2011 at 8:42 AM

    That was a smart idea from the advertiser's point of view --but only if it was pasted with the picture facing down.

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  2. Brett PayneJune 8, 2011 at 10:33 PM

    Yes I agree, I can't see what the picture had to do with Higgins' Hats. Nice picture though. My great-grandfather and his two brothers worked on the construction of the dome of the Horticultural Exhibition Hall at the World's Columbia Exposition in late 1892, so I'm always on the look out for interesting images and ephemera related to the event.

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  3. Little NellJune 9, 2011 at 9:45 AM

    Well it’s a novel idea anyway; full marks to them for creativity!

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  4. tonyJune 10, 2011 at 4:55 AM

    I Get So Fed Up With People Trying To Sell Me Stuff All The Time.If Only ALL Adverts Were In Other People's Hats The Rest Of Life Would So Much More Civilized !

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  5. Bob ScotneyJune 10, 2011 at 5:49 PM

    A more interesting way of advertising than using billboards.

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  6. HowardJune 10, 2011 at 8:48 PM

    Great postcard and certainly quite rare. No-one would have really worn this in their hat, why would they? A fascinating snapshot of social history. A $6.50 suit sounds like a bargain. Fleeced underwear? wouldn't that be a little, err, itchy?

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  7. UnknownJune 11, 2011 at 1:58 PM

    I can remember seeing old movies with ads in some of the men's hats. Now days they would have had to pay them. A beautiful picture of the expo center.
    QMM

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  8. Legacy of LoveJune 11, 2011 at 3:40 PM

    Very cool vintage find. I also have some old postcards and love them. Yours is so interesting,
    a little bit of history there.

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  9. Mike BrubakerJune 12, 2011 at 10:51 AM

    Such a magnificent building must have been a good promotion for any retailer. Men used to regularly get their hats "blocked". Perhaps hats got out of shape for all the things men kept putting into them?

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  10. Tattered and LostJune 14, 2011 at 2:04 AM

    Oh I do like the idea of sober men walking around with this card on their head. Great fun.

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